95% of AI "fails" but the boring stuff prints millions.
AI bubble talk, cracked job markets, and a rug pull for creators.
This is the point in the AI gold rush where the cocktail party chatter shifts from “AI is eating the world” to “95% of projects fail, bubble confirmed”, but the people building with it every day know the leverage is real.
Before we dive into this week’s signals, a quick update.
Last week I mentioned building a content flywheel and someone in the paid tier asked for details. So this week I recorded new audio for paid subs breaking down how I set it up, why I’m divesting from short-lived feeds like Instagram where content dies in 24-48 hours, and how this new flywheel compounds for 13 months at a time.
You can also access the Resource Vault which includes my AI stack, plus brand-building and investing frameworks.
All of this lives inside Prime, normally $20/month (or $200/year). While I’m building the vault, you can lock in for $14/month. [Upgrade here]
Now, let's get into what moved this week across money, AI, and the future of work.
One way to make headlines is to publish a study stating that 95% of enterprise AI projects are failing. MIT’s latest research outlines that despite ~$40B in AI investments, 95% of organizations report that they’ve seen zero ROI.
Some believe this study creates an existential risk for the tech market, citing that it’s overly tied to the AI narrative and the bubble will soon pop.
In a candid moment with reporters last week, Sam Altman, CEO of OpenAI, was asked if investors are “overexcited” about AI. Altman responded, “My opinion is yes.”
What’s missing from the MIT study headlines is: